As a Marketing Assistant for Canary Systems, I was tasked with creating several large-format display pieces including posters, pop-up banners, table throws, flags, and display walls. These were used in the company offices and at trade show events globally.

These displays could go through several rounds of revisions as I would take ideas from the team and create a final graphic based on their input, such as with the 8 x 10′ tradeshow backdrop. This graphic is a prominent display used at 10+ trade shows per year and as such there were a few options created from one initial idea, and several rounds of revisions before a final option was selected. Other graphics such as pop-up display banners were created with minimal input once the initial request was made.

The intent of these displays is to quickly and effectively communicate a message to a variety of potential audiences.